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Fuel Domain / Case study

Bitchin' Bumpsides·2026

Bitchin' Bumpsides

A brand site for a Layton, Utah shop that restores 1967–1972 Ford Bumpsides, organized around named trucks.

Visit the site

I built Bitchin' Bumpsides a brand site for a shop in Layton, Utah that restores 1967–1972 Ford trucks. The trucks already had names. The site had to carry that, without turning into a catalog.

The site

It is a short brand site. Patina preservation, full restorations, and mechanical refresh are three sections. The proof is the trucks: Tammy, a 1969 F-250 Highboy; Dolly, a 1972 F-250 in custom pink; June, a 1967 with original paint; Emmylou, a ranch truck with a denim bench.

Bitchin' Bumpsides homepage: a row of classic Ford trucks under the headline Built to be Bitchin'.

The ask

The action is an email to the shop, or a call. Instagram holds the rest of the builds.

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